According to media researcher Knowledge Networks (www.knowledgenetworks.com) viewers have tripled their use of watching TV shows via the Internet since 2006. For those builders (or owners) absent the foresight to have correctly cabled the house or facility, it’s time to pay the piper.
Viewing of complete TV shows from streaming or downloaded video has climbed to 22% from 8%. This also has climbed faster for younger 18-34 viewers, rising to 30% from 12%.
There has been some erosion of traditional TV viewing from all of this, the study says. “Value engineering” of household expenses have given rise to reducing services by cable and satellite service providers. Those that have reduced or canceled TV service in the past year (or expect to do so this year) have done so due to their online viewing of network TV programming.
The fact that over one-third of TV homes now have a bundled TV/Internet service package is no doubt accelerating this blurring of boundaries. Couple this with the FCC’s Broadband Access initiative; the conditions are aligning to optimize this movement.
As recent as today, a request was made to us to play PC content over the owner’s television, wirelessly. How regretful they were when presented the estimate to retrofit the cabling necessary to accomplish this functional request because wirelessly was not an option.

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